Latest Blog Article Listings

The team at JM2 Webdesigners & Marketing is solely focused on not only helping our clients but educating those on the internet about the latest digital marketing methods on the Internet. Our team specializes in search engine optimization or SEO, customer service, business management, ways to optimize your digital marketing on social media and your website, and more.
Is your entire SEO plan paid marketing?
 May 15
 57
 Reading Time: 5 Minutes, 48 Seconds
Is your entire SEO plan paid marketing?
If your entire marketing plan is paid marketing prepare to continually increase your paid marketing overtime. Paid marketing or pay-per-click is an effective way to reach new areas you weren’t previously in or areas where you want to further grow. Paid marketing though is not where you want your marketing efforts to be spent. You need to be looking at building up the content of your website for organic (e.g. free) marketing. Free marketing doesn’t mean it’s free though. It means you must do things the “old fashioned way” by working for it. You need to be updating your products, your services, and start a blog.
How to Block Someone from Your Facebook Business Page
 May 04
 118
 Reading Time: 4 Minutes, 36 Seconds
How to Block Someone from Your Facebook Business Page
Despite a business's best intentions, sometimes you will end up with a client or employee who does not leave on a good note. A situation like this usually doesn't go beyond hurt feelings but in some cases, the level of angst may go beyond a few choice words and turn into a situation where one angry person can threaten your online business presence. Are there steps that can be taken in situations like this? Yes, there are. Let's discuss them.
Searchers Intent
 Apr 30
 119
 Reading Time: 3 Minutes, 33 Seconds
Searchers Intent
All too often we see businesses making a big mistake when it comes to the search engines beyond ignoring them or just paying to play. They are still thinking the early 2000’s and the internet on how they worked before they could do a lot of 'self thinking'. The search engines have evolved, yet many businesses have not evolved with these changes. Google is a major force recon with when it comes to the search engines and they are not slowing down with their updates. With over 500 updates per year you need to continue to bring you’re 'A' game to make the search engines work for you. Paying for your search engine optimization or SEO is a short-term fix to a long-term problem.
Growth & Transparency
 Apr 26
 148
 Reading Time: 7 Minutes, 2 Seconds
Growth & Transparency
Many of our clients, friends, and even local competitors we’ve been talking to over the past several weeks and they say we seem to be busy. We are and we know why and are going to tell you how we’re doing in one area. That area is search engine optimization and social media. It’s actually technology that gives us our edge. As software developers we think analytically to grow business. We have spent tens of thousands of dollars on tools to help our small business clients rock it. We get tools that work together that give us insights into what the internet is doing. With that information we can dig deeper than most and spot trends months before others start reacting.
11 Highly Effective SEO Tips for Blog Posts
 Apr 15
 206
 Reading Time: 6 Minutes, 17 Seconds
11 Highly Effective SEO Tips for Blog Posts
We always see our clients that either we write blog posts for or write their own that they routinely perform better than sites that don’t do any blog posts. There is a secret formula we have used over the years that have allowed us to get all of our clients to the first page almost always. There never is a “magic bullet” that will guarantee you page one results but following best practices, industry trends, and avoiding bad techniques you stand a better chance of being on page one. So, let’s stop the talking and get to some actionable results with Google, Bing, and other search engines.
Be a HERO and not a slider
 Apr 15
 158
 Reading Time: 3 Minutes, 32 Seconds
Be a HERO and not a slider
We have never been fans of sliders as we found them distracting, not helping with your call to action or sales funnel. We won’t deny that having a slider can “look cool” but a website is more than just looking cool. You want to bring people into your sales funnel and buy from you. I will take a sale any day of the week over being the cool kid on the block. There’s more though than just your sales funnel to think about when it comes to a slider on your homepage (or any page for that matter). Let’s look at some of the drawbacks of sliders as well as how you can still have that cool kid wow factor and get rid of those drawbacks.
Achieving Greatness
 Mar 28
 375
 Reading Time: 2 Minutes, 20 Seconds
Achieving Greatness
The world is bigger than we are or is it? That is a question I have pondered for many years. Like many, I have had more setbacks than I care to count. More than some while be less than others. Each set back has set me to a place that has put me where I am today. I have done not only good with my life but continue to strive for greatness. It has been, and continues to be, a personal struggle with the only competition I have; myself.
The move to efficiency through Tasks
 Mar 26
 152
 Reading Time: 2 Minutes, 14 Seconds
The move to efficiency through Tasks
Email is centralized to a user where information is in a silo that only the one user can truly see. This creates speed bumps, roadblocks, and chaos within an organization. There are ways to fix this chaos by centralizing everything and making these tasks available to the entire team. Not only does this bring visibility into the eyes of everyone within the company but also brings in collaborative teamwork. When workloads for some are less they can step up and tackle items in the work queue and speed the entire process and eliminate one person from slowly down items within the system. This not only helps get projects completed more efficiently but lists start shrinking rather than growing.
Complying with International Laws (GDPR)
 Mar 19
 222
 Reading Time: 6 Minutes, 54 Seconds
Complying with International Laws (GDPR)
The EU on May 22, 2017, past a new law called General Data Protection Regulation (GDPR). This law goes into effect in May of 2018. Many companies, like JM2, have already taken measures to comply with this law. Hopefully, you have been diligent in meeting these upcoming needs so that you don't get hit with fines. The EU is very much behind peoples privacy and this affects anyone that maintains any personal data about individuals. This law also affects companies in the United States! The internet is big and there are no physical boundaries for commerce. The United States is often behind when it comes to laws of personal protection and this one is very aggressive. By being in compliance today you are a lot closer to be ready for when the United States catches up to protecting consumers more.
14 items to a successful eCommerce business
 Mar 10
 239
 Reading Time: 6 Minutes, 34 Seconds
14 items to a successful eCommerce business
eCommerce for many businesses is their lifeblood and their sole source of income. For others, it is a value-added service to their loyal following and those too far away to come into a physical store. We all know companies like Amazon, Target, and Walmart that sell their products online so we all know what the purpose of what eCommerce has. What many don’t realize is an eCommerce is not the same as a regular website. All the items of a regular website matter but in different ways. A third of all our clients doing online sales it’s time to truly look at what works for eCommerce.
Too much social
 Feb 27
 285
 Reading Time: 4 Minutes, 56 Seconds
Too much social
Back before 2010, and even today some people have too much social media. One might wonder how you can have too much social as social is getting out there, talking, and getting your good word out to the masses. Well, it can happen to everyone, including you. You can have too much social and when you do you will actually set your social media back. Social media is as important to have a website with great content and optimized for not only your readers but the search engines.
30-day blog article challenge results
 Feb 19
 281
 Reading Time: 5 Minutes, 48 Seconds
30-day blog article challenge results
Over the past 30-days, I challenged myself to write some very short (500-1,000 words or less) blog articles. This goes against many that say you should make your articles from 2,000-3,000 words for optimal search engine optimization. This 30-blog article exercise had a challenge and two hidden objectives that I didn’t tell anyone. The challenge was the topics were chosen by others and randomly selected by one of our computer programs. The second was what would happen search engine optimization wise writing 30 blog articles in 30-days. The final and third reason was to stress test some blog functionality being we now have several influencers in multiple industries using our blogging system specifically for increased SEO. Let’s take a look at what happened, what worked, what was improved, and talk about a few gems that were not expected during this entire process.