This week and next week will be two weeks of predictions from industry leaders and those in the digital marketing field. For some these will be guesses while others are more educated guesses with some hard research behind them. For the past three years, we have predicted trends in the digital marketing space. This year is more exciting than the past as we have a large variety of sources we tapped into, cancelled many of our old marketing methods that produced no results, as well as tests we did internally to make this year's set of predictions. We are going to only write about what we see as the top 5 items.
Each year we go through and establish the core fundamentals for the coming year for not only ourselves but each of our social media maintenance plan clients. When a digital marketing campaign is built, you create directions for your business to build your brand and market to your current and future customers. These are plans and not written in stone as the further we look out the more we know things will change over the time. Whether you are a fortune 500 company in the Chicagoland area or are in a growing community like Merrillville Indiana your time spent on your digital marketing campaigns will benefit your business.
Every business has a story and they want to be heard. Whether you are in a small town like Chesterton Indiana, a college town like Valparaiso Indiana, or a big city like Chicago Illinois. You want your story told and to be heard by others. To get your story heard you need to market to those looking around you. In this post, we delve into more on being found locally.
Being found locally for any small business is crucial. As of May 2015, Google acknowledged that search on mobile devices in ten counties, including the United States, surpassed that of desktop searches. With this revelation of how important mobile search is it is more important than ever that your business is truly prepared for local search. Searching on mobile uses geographic (location based) search to determine the most relevant information.
The internet has been insecure for far too long. Google with the largest browser share is doing something about it. The question is how many people will listen. Based on the size of Google I would say that the Google Chrome Security team will achieve this much-needed additional security.
JM2 Webdesigners & Marketing provides each client a custom developed solution to meet their business needs. Dynamic and creative solutions for marketing, web design, software development, social media, photography, video, and visual branding. Achieving excellence in an honest and ethical manner.
JM2 Webdesigners & Marketing
403 East Lincolnway
Valparaiso, IN 46383
Monday-Friday: 8:00am - 5:00pm (CST) & As Requested
D-U-N-S Number: 065421782